ANFAS

«Anfas» means to inhale or to immerse oneself. It is like being invited into an Arabian home, famously welcoming whether in a rural village or a major city, across the Arab world. And each has its own unique many-faceted fragrance, a heady mix of local foods, spices, plants and ancient plaster. The brand invites you to experience an authentic fragrance culture!

Founder Asim Al Qassim unites his refined artistic and aesthetic sensibilities with his passion for fragrances and the culture of the Arabian home. The young architect is the United Arab Emirates’ first certified perfumer. His style is visionary, empathetic and modern, yet he is also deeply rooted in Arabian tradition. The legendary hospitality, generosity and warmhearted nature of the people resonates in every scent. «Rahaba» is a heartfelt invitation: welcome to my life, and «Salam» is the well-known universal greeting. Each fragrance tells of intensive encounters.